Apple II Bits

Education? I’m a fan. I taught at the high school level for several years and have been a college instructor for twice that. Teaching kids not what to think, but how to think, is the best investment I know to make in our future.

Turns out Steve Jobs was of a similar mindset. In a 1995 interview with Daniel Morrow of the Smithsonian’s National Museum of American History, Jobs related his drive to ensure other kids had the same opportunities he did:

When I was ten or eleven I saw my first computer… I fell in love with it. And I thought, looking at these statistics in 1979, I thought if there was just one computer in every school, some of the kids would find it. It will change their life.

Jobs investigated what it would cost to donate a single Apple II computer to every K-12 school in the United States. The cost was prohibitive for such a fledging company, but made economical and affordable with various tax incentives and deductions. Jobs lobbied for even more flexibility, getting as far as landing the Computer Equipment Contribution Act of 1982 on the floor of the Senate, after sailing it through Congress. Alas, it never made it past that point. In the end, Jobs’ outreach was limited to California, where each of over 9,000 schools benefitted from Apple’s generosity.

Audrey Watters over at Hack Education has more details and links, including to InfoWorld‘s and Creative Computing‘s reports of that era. It’s a fascinating look at the marketing and financial strategy by which Apple came to dominate the classroom.